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Zoya Gin, a special batch dry gin crafted with the finest botanicals, wanted a digital space as refined as the drink itself. We built a captivating microsite that blended storytelling, origin, cocktails, and commerce into an elegant, intuitive design. The result was an immersive online experience that mirrored Zoya’s craftsmanship and joie de vivre.
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Zoya Gin wanted their online space to match the elegance of their product.
The task of crafting their digital presence with the same fervor and enthusiasm as a master mixologist inventing a new, tantalizing gin cocktail, presenting a new gin brand.
Our journey began with a simple ambition: to capture the essence of Zoya Gin in a digital format that would leave visitors as delighted and satiated as savoring a well-crafted drink.
Just as a mixologist understands their patrons’ tastes, the Zoya Gin team meticulously studied user interactions, preferences to customize every aspect of the website, and meet their audience’s preferences.
The website needed to communicate Zoya Gin’s unique qualities clearly and effectively. Just like every flavor of a meticulously mixed harmonious drink.
Creating an intuitive user experience was crucial, ensuring visitors could navigate the website seamlessly.
A unique feature of the Zoya Gin website was its interactive bottle rotation.
The spinning Zoya Gin bottle on the website gave it a unique feel, almost like you’re holding the bottle in your hands as you browse.
Zoya Gin’s repertoire extends beyond just spirits. It presents a curated collection of cocktail recipes, curated to elevate your experience to new heights.
Integrating these cocktail recipes seamlessly into our website enhanced user engagement and extended the time spent on the website.
By combining captivating visuals with tantalizing ingredients, we offered users a virtual taste of the gin, inspiring them to explore its versatility.
Moreover, our mobile-friendly design ensured that users could relish the Zoya Gin experience on the go.
Zoya Gin isn’t just a beverage—it’s a lifestyle. And through our innovative approach to digital content, we’ve brought the essence of Zoya Gin directly to fingertips.
We’re a digital agency focused on creative and results-driven solutions.
